AgencyHabits provides learnings, ideas, and templates for agency operators drawn from Barrel Holdings companies. Barrel Holdings incubates, acquires, and grows agency businesses.
A small holiday gift from AgencyHabits
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AgencyHabits
AgencyHabits provides learnings, ideas, and templates for agency operators drawn from Barrel Holdings companies. Barrel Holdings incubates, acquires, and grows agency businesses.
In this week’s AgencyHabits Podcast, Peter and Sei-Wook talk about the moment agencies move from single projects to multi-workstream accounts, and how easily that transition gets underestimated. What they describe shows up as: PMs constantly context-switching Account leads stretched too thin Clients feeling friction even when work quality is high Teams burning out without a clear reason why If your agency is adding services, deepening retainers, or feeling stretched in ways that are hard to...
This Week's Agency Insights Every week, we share content to help you run your agency business. What's Top of Mind How Agencies Should Think About and Manage Risk - This piece breaks down the 9 risks we see inside agencies before things go sideways, and how to get ahead of them while you still can. Start your year right - On Jan 14, we’re bringing together agency founders, builders, and operators for a FREE Knowledge Share. It is a 60-minute live session of honest insights and shared...
Most agency profitability problems don’t come from bad clients. They come from small, compounding decisions inside otherwise “good” engagements. In this week’s AgencyHabits Podcast, Peter and Sei-Wook break down the six levers that determine whether client work is profitable or quietly bleeding margin, across fixed-fee projects, retainers, and hybrid models. This episode is about fundamentals. The mechanics that decide outcomes long before finance ever looks at the numbers. Here’s what’s...