Project Size ≠ Profit


This Week's Agency Insights

Every week, we share content to help you run your agency business.

What's Top of Mind

  • Project Size ≠ Profit - Most agencies get this wrong. This post helps you decide what kind of work actually works for your business.
  • “We made a mistake. Can we come back?” - That’s what a longtime client wrote 2 weeks after leaving. Sara Nay shared why they changed their mind (and what it teaches us about client relationships).

What We're Talking About

Retention is a System - Winning the client is hard. Keeping them is harder. Peter and Sei-Wook unpack why clients leave, what you can do to keep them, and how to spot the early warning signs.

👉 [Listen on Spotify] | [Listen on Apple]
💬 Liked it? Drop a review, it helps us reach more agency founders.

Who We’re Partnering With

Hiring freezes? Not here.

The best operators aren’t sitting in your city waiting for you to post a job. They’re offshore, and ready to run circles around $80K+ local hires.

➡️ Book a call with JobRack (yes, they found us our best hire).

[This is a sponsored section - we're offer select partnership opportunities if any our Barrel Holdings agencies are a happy paying customer of your product/service. Email us at hi@agencyhabits.com]

What We’ve Made

The Business Development Collection is a curation of real, winning proposals and SOWs from Barrel Holdings agencies along with our New Outreach Message Kit, Biz Intake Guide and Agency Lead Tracker. Now available for purchase.

P.S.

If you found value here, The AgencyHabits Podcast takes it further. Give it a listen, and if it landed, leave a review. It’s fuel for this work.

Who are we?

Hi, we're Peter and Sei-Wook, co-founders of Barrel Holdings, a portfolio of agency businesses. We also run AgencyHabits, a resource for agency operators featuring lessons learned from our various agency businesses.

Thanks for being a subscriber. If you or anyone you know is interested in selling their agency business, please check out what types of agencies we're looking for and email hi@barrel-holdings.com.

Also: Peter posts a lot of agency content on LinkedIn, give him a follow!

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AgencyHabits

AgencyHabits provides learnings, ideas, and templates for agency operators drawn from Barrel Holdings companies. Barrel Holdings incubates, acquires, and grows agency businesses.

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