This Week's Agency Insights

Every week, we share content to help you run your agency business.

What's Top of Mind

• ​Client Work = Lead Gen. But only if... – Referrals don’t start with pitches, they start with the clients you already have. Here’s how to turn delivery into your most reliable source of leads.
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• ​Want to Close More by EOM? Here’s the Playbook. - From call > email to "paranoid optimism," these 9 habits helped one team scale from $1M to $10M ARR, and finish every quarter strong.

What We're Talking About

This week’s podcast dives into strategic pruning:
Why every agency needs to assess client fit regularly.
How to evaluate clients beyond revenue: margin, morale, and mission.
And when “firing a client” is the smartest growth move you can make.

👉 [Listen on Spotify] | [Listen on Apple]​
💬 Liked it? Drop a review, it helps us reach more agency founders.

Who We’re Partnering With

An A-player Ops Manager for $3,500/month? When you hire quality talent offshore from Eastern Europe or South Africa, that’s totally doable. The JobRack team have helped hundreds of agencies, including Barrel, grow with quality team members from these sweet spots of remote hiring. Chat with JobRack founder, Noel, about getting the A-players you need.
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​➡️ Book Your Hiring Clarity Call ⬅️​
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​[This is a sponsored section - we're offer select partnership opportunities if any our Barrel Holdings agencies are a happy paying customer of your product/service. Email us at hi@agencyhabits.com]

What We’ve Made

​The Business Development Collection is a curation of real, winning proposals and SOWs from Barrel Holdings agencies along with our New Outreach Message Kit, Biz Intake Guide and Agency Lead Tracker. Now available for purchase.

P.S.

If you found value here, The AgencyHabits Podcast takes it further. Give it a listen, and if it landed, leave a review. It’s fuel for this work.

Who are we?

Hi, we're Peter and Sei-Wook, co-founders of Barrel Holdings, a portfolio of agency businesses. We also run AgencyHabits, a resource for agency operators featuring lessons learned from our various agency businesses.

Thanks for being a subscriber. If you or anyone you know is interested in selling their agency business, please check out what types of agencies we're looking for and email hi@barrel-holdings.com.

Also: Peter posts a lot of agency content on LinkedIn, give him a follow!