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AgencyHabits provides learnings, ideas, and templates for agency operators drawn from Barrel Holdings companies. Barrel Holdings incubates, acquires, and grows agency businesses.
Most agency owners didn't start their business because they love spreadsheets. But at some point, you have to understand the numbers - margins, working capital, cash reserves, what "profitable" actually means. This playlist breaks it down. Eight episodes of the financial knowledge you actually need to run the business. It's one of our most-watched playlists for a reason. Watch the Agency Financials playlist here. If this is useful, subscribe. More playlists coming. Who are we? Hi, we're Peter...
This Week's Agency Insights Every week, we share content to help you run your agency business. What's Top of Mind On why "holding steady" often means going backward slowly. – Same offer, same positioning, same delivery model for five years isn't neutral. Plus, one question worth sitting with before next year. Quick note from Ivona (General Manager of AgencyHabits) - Thank you to the 80 of you who've filled out our survey. Really. I've read every response, and it's already shaping what we're...
We get asked: "Where should I start?" Now there's an answer. We built a 5-episode playlist for anyone new to AgencyHabits. Origin story, profit math, scaling past $2M, exiting without selling, and how we evaluate acquisitions. Start Here playlist. More playlists coming soon: growth, financials, operations, mindset. Hit subscribe if you want them when they drop. Who are we? Hi, we're Peter and Sei-Wook, co-founders of Barrel Holdings, a portfolio of agency businesses. We also run AgencyHabits,...